A standup comedy routine about food can be enjoyed for generations, but a talk show monologue about this week's news is going to expire quickly. If a meme relies too heavily on current events, its relevance will likely fade along with those events. There are a couple of things that can help, though. "The truth is there is no perfect formula to give a meme longevity. Broadcaster Trev was kind enough to share his take on this. Meanwhile, we were also curious about meme longevity, and how to achieve it. I suppose it's the nature of exclusivity, or perhaps just the bond we feel when other people share in our niche interests." As the internet became more mainstream, so did memes, but it wasn't that long ago most people weren't familiar with the word and were often pronouncing it 'maymay.' There's something about an inside joke that makes people feel more passionate about it. If we think back to the earliest popular memes, stuff like the 'I Can Has Cheezburger?' cat, they were basically inside jokes for the terminally online. "It makes sense, then, that they are widely popular. "The standard definition of a meme is, 'an idea, behavior, or style that spreads by means of imitation from person to person within a culture and often carries symbolic meaning representing a particular phenomenon or theme.' So, if a meme is nothing more than an image, and it's entirely up to the audience to interpret the symbolic meaning rather than offering any sort of caption or explanation, this is the very nature that memes are founded on," he said. According to him, you could argue that they're the "purest distillation of what a meme actually is." Several media outlets have written about the meme, including, Smosh BuzzFeed and more.Bored Panda got in touch with content creator, comedian, and broadcaster Trev Lewis for his opinion on 'no context' memes and why they're so popular on social media. On April 27th, 2018, Twitter user posted a number of images referencing the film and received more than 50,000 retweets and 90,000 likes in three days. On February 21st, Twitter released a Moments page about the Black Panther variation of the meme.įollowing the release, of Avengers: Infinity War in April 2018, people continued to post spoilers without context. On February 16th, 2018 by Twitter user The post features a shot from the end of the 1980 horror film The Shining and the caption “black panther spoiler but i don’t give you context.” The post (shown below, left) received more than 10 retweets and 30 likes. The trend continued for the film Black Panther the following year. Within six months, the post received more than 495 points (97% upvoted). Two weeks later, on December 31st, Redditor Arkham_Z posted a version of the meme featuring the comic book character Hellboy and referencing the same Kylo Renn scene in the /r/INJUSTICE subreddit. The post (shown below, left) received more than 1,700 retweets and 3,100 likes in six months. Two days later, on December 17th, Twitter user tweeted an image of a man taking off his shirt and an image of talkshow host Ellen DeGeneres looking unimpressed, referencing a scene in which Kylo Renn takes off his shirt in The Last Jedi. The post (shown below) received more than 25 retweets and 60 likes in less than six months. The earliest know iteration of the meme was posted on December 15th, 2017 by Twitter user That day, they posted an image from the video game Kingdom Hearts with the caption "#TheLastJedi spoiler but no context," referring to the 2017 film Star Wars: The Last Jedi.
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